If you’re not sure which promotional items to use for your marketing campaign, keep reading to find out the most effective options. We will be looking at examples of promotional products, their effectiveness and costs, as well as the impact on the environment. In addition, we’ll also take a look at the eco-friendliness of these items and their advantages. Read on to learn more about what makes them such great marketing tools.
Examples of promotional products
Lip balms are a great way to promote your business cheaply and easily. This useful item is inexpensive and has a wide range of uses. Lip balms are simple and affordable, but they can also be customized. You can choose from a variety of colors and designs. Some even come with a custom sleeve or hook.
Promotional products are effective
An Advertising Specialties Impressions Study was conducted in November 2008 to examine the effects of promotional products and media on consumers. The study found that 62 percent of respondents had purchased a product after receiving one. Furthermore, 66 percent of respondents reported using the product or doing business with the advertiser. Study results showed that recipients of promotional products have a greater positive impression of the advertiser as compared to other media.
Cost of promotional products
The cost of promotional products can range from pennies to hundreds of dollars. Most of these items cost less than a dollar, but the cost per impression is far lower. In other words, the cost per impression is lower the more promotional items you purchase. And a promotional item that is used for years will still generate more exposure than a single 50-cent item. But how much should your spend? How can you decide how much to spend for your promotional product marketing campaign
Eco-friendliness of promotional products
Brand awareness is important because it promotes environmental friendliness. Many benefits come with environmentally friendly promotional products. Many are made of recycled or sustainable materials, which means they can be easily recycled or reused after use. Some eco-friendly products are made from recycled fabrics. These items can be safely dumped in landfills. You can also recycle or reuse promotional products.
Promotional products offer a return on your investment
How do you measure the ROI of promotional products? While this may seem like an easy question, it isn’t so straightforward. In marketing, ROI is used for describing how much a company can generate from a promotional product. To understand ROI, it is important to consider both the positive impact that the promotional product has on customers as well as the benefits it brings to company image.